Idea of PMJAY – Pradhan Mantri Jan Aushadhi Yojna
The Government has been implementing various measures so that people who can’t afford to purchase quality medicines, find access to these. For the last few years, the Indian government has reduced excise duty, fixed the amount of VAT at 4% on these medicines and controlled the price of these drugs with the help of National Pharmaceutical Pricing Authority (NPPA). But still persons living below the poverty line cannot afford branded medicines and to solve this problem, the government launched
Pradhan Mantri Jan Aushadhi Scheme.
Purpose of PMJAY – Pradhan Mantri Jan Aushadhi Yojna
The motive of this Indian Government Scheme is to make available unbranded good quality generic medicines to the public at reasonable prices through Jan Aushadhi Stores. The role of state governments along with the various stakeholders is fixed for the implementation of the scheme.
Jan Aushadhi Campaign
The first thing that had been done by this campaign to make this Indian government plan successfully was to make people aware about the efficacy of these low-priced Generic medicines.
This campaign is inviting youths to open Jan Aushadhi store in their locality with no interest loans and credit facility.
BPPI (Bureau of Pharma PSUs of India) has been established on 1st Dec’ 2008 with the purpose of coordinating generic drugs marketing through the Jan Aushadhi stores, screening the activities of Jan Aushadhi stores in their area and many other functions.
In the last, it can be concluded that this Sarkari Yojna will change the prescription principles of doctors, production of drugs by the manufacturers and retail marketing by pharmacy stores. It will modify the medicine market from commercialization of high cost branded drugs to cost effective generic medicine for the sake of poor people who can now afford appropriate treatment of their chronic ailments. And, the fact about Generic medicines is that they are as effective as the medicines created under a brand name because the salt used is the same. You can get theses medicines at much lower prices because of the Pradhan Mantri Jan Aushadhi Yojna